Insights
05/09/24
Navigating Brand Awareness Challenges
Building brand awareness is crucial for any business, but it’s particularly challenging in the competitive landscape of the UK’s B2B sector. Here, we’ll explore five key challenges that UK businesses often face when trying to make their brand known and provide some insights into how to overcome these hurdles.
02/03/23
Why Every Organisation Should Use Storytelling in Business
Humans have been telling stories for thousands of years. Tribal elders have used stories to pass down history and promote tradition. We tell our children stories so they learn life lessons. Businesses need to be telling stories to build profitable brands - here’s why...
02/09/24
Overcoming the Key Challenges of Customer Onboarding
Customer onboarding is a vital part of any business's operations, setting the tone for the entire relationship between the company and its customers. For UK businesses, creating an effective onboarding process is crucial, as it directly impacts customer satisfaction, retention, and long-term loyalty.